Helping locals stay in their hometown  

We’re building a community where our local residents and their kids not only make ends meet but actually thrive right here in their hometown – schoolteachers, bus drivers, mechanics, hotel clerks and health care workers, college grads and seniors on fixed incomes. We’re supporting partners that build affordable apartments, updating codes to allow new types of homes, and helping first-time homebuyers make their down payment.

3 things you can do today:

  1. Become a community champion and stay informed about housing issues.
  2. Get the facts about the impact of affordability in your neighborhood.
  3. Help your neighbor find a home they can afford.

Sign up to be a Community Champion and we will contact with you with the latest news and specific ways you can help promote housing choices across Pinellas:

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These are your neighbors

  • Walter Sloan lost his job, his home and his hope before getting an apartment at Innovare in St. Petersburg.
  • St. Pete Senior Opal Murray faced homelessness before her daughter let her know about these brand-new apartments in St. Petersburg.
  • Brianna Clayton and her daughter Paisley built a better future with their new Habitat home in Lealman.
  • Middle School Teacher Dylan Floyd moved back to his hometown in Pinellas and found a home he could afford with down payment assistance.

What we're doing

Pinellas County, Forward Pinellas, and a growing number of cities have partnered with community champions to confront the daunting challenge of housing affordability. Our partnership has helped thousands of individuals and families find a quality home they can afford through supporting construction and preservation of affordable apartments and homes and offering financial assistance to help people buy or rehab their home. Below are just a few examples of projects we’ve accomplished together:


The County and local municipalities have committed more than $100 million in local dollars over the next decade to support development of safe, quality homes for people at all income levels. We work every day with developers to bring affordability to the market through direct financial support, land, and other incentives. We’re looking for a variety of applicants, including developers who specialize in affordable housing and those who traditionally build market-rate developments. Learn more

Close up of new home keys and young interracial couple smile and show the property - new life mortage house buyers people concept - happy youth family in love and relationship showing key


Resources to help you find a home you can afford.


Watch the 2023 Homes for Pinellas Summit

Cover page of 5-Year Housing Report


Housing Affordability 5 Years At A Glance [PDF]



Pinellas County and Forward Pinellas brought together community leaders and subject matter experts in a series of five webinars in the fall of 2020